The best way to learn to become a more effective IT consultant is by actually doing it, says Michael J. McDonough, a partner at McKinsey & Co. and the founder of the Small Business Software Alliance.
This week, he published a piece in the Business Insider magazine titled, How to get your company to win, in which he explains why it’s so important for small businesses to hire good IT experts and how to use technology to boost productivity and sales.
“The only way to do good work is to do it well,” McDonohsays.
He explains that good software design is about creating a better, more intuitive user experience and making your customers happier.
“And this is the most difficult aspect of doing IT.
It’s not about creating the perfect interface, or a brilliant feature, or even the best software,” Mcdonohs says.
“It’s not really about designing a perfect app.
You can design great apps, but they’re not the most effective.”
The problem is that there are many ways to achieve a better user experience, but only a few of them are worth investing in.
“You can build a great user experience by being more flexible and making it easy to modify the app for the different needs of your users,” McDONOHS says.
So how can you make your app more effective and create better results?
First, McDonoghs suggests hiring some of the best experts in the industry.
“They are all experts in their field, and they can come in, and work with you and you can get feedback,” he says.
McDONOUGHS also says that companies should invest in hiring a team of software developers who can build apps for specific industries.
“This means you can build it for a different use case than what your customers are using, and it means you have more control over the design,” he explains.
“That’s the magic of the software.
You have control over it, and you have an understanding of how it works, so you can better optimize it.”
But for small companies that aren’t at the top of their game, McDONOWS suggests using an agile process.
“One of the big mistakes I see is people who are hiring engineers and trying to hire a developer who’s really focused on the product and has very little to do with the design, and then they hire someone who’s just as focused and wants to build a beautiful app and has little to no idea about the software.”
The goal, Mcdonoughs says, is to hire the best developer in your field, who has the expertise to build apps that work for your customers, and that’s the right thing to do.
If you’re hiring a developer for the right job, he suggests, “make sure they know what the app you’re building will be and what you need to do to build it that way.”
In his book, McDONOUGHS shares that there is no right way to build software.
“If you can’t get the developer to build something, you can never get the product to work,” he stresses.
“Make sure you’re paying the right developer.”
The most important thing is that you have the right people who can work on your project and you trust them to build an app that works.
And McDONOUHS points out that the best way is to let them do their job.
“When you’re in the business, you’re the only person who can give feedback on your product and you’re only one person, so the best thing to say is, ‘I need feedback,'” McDONOUS says.
But if you’re not sure, “then ask your boss to send you someone who can.
And then you have to make sure you get the right person, and have a trust in your partner.”
When it comes to hiring good developers, McDAHs also recommends that you hire experienced people who have already built software.
These people can make sure that you build a product that will be successful.
“Once you’ve hired them, you need them to make the product work,” McDOHS explains.
So if you’ve built an app and it’s not working well, McDOHS suggests hiring a consultant to make your design better.
“There’s no way to have good software if you don’t have the best people,” McDOHS says, “and they can do that by helping you.”
To find out how you can hire the most experienced software developers in your industry, McDIHS recommends consulting the following resources: The Business Insider.
“How to get the best in the field” by Michael J McDONOHS.
McKinsey, Inc. and McDONOYS, Inc.: How to hire top talent.
McKinseys.com: How to find the best talent.